PERMACULTURE FARM BRANDING - FERME DU BOUT DU MONDE
Permaculture farm branding built on a custom sacred geometry logo design.
This permaculture farm branding project was created for Ferme du Bout du Monde, which operates as both a productive permaculture farm and an ecology training center in Belgium. The logo centers on a custom sacred geometry logo design — a “Seed of Life” pattern of interlocking archetypal shapes representing soil vitality and continuous growth. Rendered in a muted twilight palette, the mark balances upscale sophistication with rustic simplicity, keeping the branding legible across everything from physical farm signage and workshop materials to digital course guides.
Learn more at Ferme du Bout du Monde. This project is one example of the ecological branding work featured throughout this site.
SHARE
client
ferme du bout DU MONDE
date
APRIL 2021
categorie
Logo DESIGN
review
"We are very happy with the logo Will did for our farm. He was very responsive to our initial design brief, so that within a very short time he had a few draft design concepts. His creativity is amazing ! We reworked one of those concepts and our current logo emerged. The process was very smooth and easy. We are proud to show his work on our future communications about the farm."
Questions About This Project
What's involved in permaculture farm branding?
Just like permaculture is about reading the patterns already present in the land, designing a logo for a permaculture farm means discovering a pattern that’s unique and identifiable to that particular farm — something more specific than a generic ‘leaf logo’ approach.
What does the Seed of Life symbol represent?
It’s a custom pattern built from base shapes found throughout nature — the grooved lines of a walnut shell, the branching of wheat stalks — arranged in a way that’s entirely unique to this mark. I called it ‘Seed of Life’ because it holds both ideas at once: the interlocking, community-like structure of the pattern itself, and the image of a seed on the verge of germinating into fruit — a fitting symbol for a farm built around regenerative practices.
How does a training center's branding stay consistent across so many materials?
By building the identity to work everywhere it’s needed — farm signage, printed workshop materials, and digital course guides all pull from the same mark and palette instead of being designed piecemeal.